10/2016 |
Investment Company Used Direct Mail to Grow Sales |
Case Study |
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Free |
10/2018 |
Changes to Facebook Advertising After Cambridge Analytica |
Research |
|
Free |
10/2018 |
GDPR for Marketing: The Definitive Guide for 2018 |
Research |
|
Free |
6/2018 |
Market Guide For Augmented Reality |
Research |
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$ |
12/2018 |
Estimating Customer Lifetime Value Using Machine
Learning Techniques |
Research |
IntechOpen |
Free |
1/2016 |
Customer Journey Maps for Demographic Online Customer Profiles |
Research |
International Journal of Virtual Communities and Social Networking |
$ |
12/2014 |
The voice as a relationship milestone |
Research |
Journal of Direct, Data and Digital Marketing Practice |
$ |
10/2011 |
Consumer profiles in reality vs fantasy-based virtual worlds: implications for brand entry |
Research |
Journal of Research in Interactive Marketing |
$ |
1/2012 |
Augmenting Customer Journey Maps with quantitative empirical data: a case on EEG and eye tracking |
Research |
University of Madeira |
Free |
6/2016 |
Designing the customer journey in a service delivery network: evidence from cancer patient treatments |
Research |
14th International Research Conference in Service Management |
Free |
2/2016 |
The race for relevance Total Retail 2016: United States |
Research |
18th Annual Global CEO Survey, 2015 |
Free |
4/2012 |
Impact of ad impressions on dynamic commercial actions: value attribution in marketing campaigns |
Research |
21st International Conference on World Wide Web |
$ |
4/2017 |
2017 Mobile Loyalty Report |
Research |
3Cinteractive |
Free |
2/2017 |
2017 Mobile Wallet Playbook:"Engaging the Other 80%" |
Research |
3Cinteractive |
Free |
6/2017 |
Mastering Identity Mapping of the Connected Consumer |
Research |
4 Info |
Free |