GDPR for Marketing: The Definitive Guide for 2018

Is your marketing team ready for General Data Protection Regulation (GDPR)? This article is a basic guide to learn what GDPR stands for, why it has been introduced now, and why as a marketer it is vital for you to understand this data related privacy regulation. GDPR is also a golden opportunity for marketers to create the best targeted marketing campaigns with people that are engaged with the brand. And finally, this article offers a short checklist of nine practical tips to help you meet the requirements to become GDPR compliant.

Steven MacDonald
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