Seven Steal-Worthy Drip Campaign Examples (and Why They Work)
Sometimes a drip campaign can feel inauthentic because of poor implementation, but that is no reason to abandon efforts altogether. Often, automating a campaign is the best course of action to take in a marketing strategy. This article gives some great examples of clever drip campaigns, and more importantly explains why they worked so well. Much valuable information can be gleaned from examining a successful campaign. From advice from Kapost on creating new value with each new email to tips from LeadGenius about using automatic schedulers for events, this article is packed with relevant and easy-to-implement examples of a drip campaign.